Leading attributes for consumers to pay premium for sustainable food products 2024

Consumers willingness to pay when purchasing sustainable food products worldwide as of 2024, by attribute

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Release date

May 2024

Region

Worldwide

Survey time period

January and February 2024

Number of respondents

20,662 respondents

Age group

18 years and older

Special properties

20,662 consumers across 31 countries and territories were surveyed

Supplementary notes

How much above average price would you be willing to pay for a product that is…

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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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